Webinar: Is your channel strategy supporting your business growth, or secretly draining your cash flow?
Date/Time
4/24/2025
1:30 PM - 2:30 PM Eastern
Event Registration
Event Description
Join food industry financial expert Sarah Delevan for an eye-opening deep dive into evaluating margins across sales channels. Profit Margins can vary dramatically between direct-to-consumer, retail, and distribution channels – Sarah will show you how to strategically assess profitability across your entire business.

Through real-world examples and practical formulas, you'll learn how to calculate your true channel margins, understand their impact on cash flow, and make data-driven decisions about which sales channels will best support your business goals. Stop wondering if your expansion plans will require another loan – this presentation will give you the tools to evaluate opportunities and chart a path to profitable and sustainable growth across multiple channels.

About Sarah Delevan:
Sarah Delevan is a Financial Consultant, podcast host, and “good food” advocate with over 15 years experience building and supporting regional and sustainable food systems.   

As the Founder and CEO of Sarah Delevan Consulting, and The Good Food CFO,  Sarah’s work over the last 10 years has focused on supporting mission-driven food businesses, farmers, ranchers and fishers in achieving profitability and financial sustainability to secure their much needed place within our food system.

At the heart of all of her work is a belief that access to real food is a right, not a privilege. She is also committed to educating consumers and lawmakers about the way that food business is done within the industry at large, and fighting for meaningful change.
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