James Le Compte, CEO at To'ak Chocolate, will talk us through To'ak's digital marketing strategy, which was developed in response to the current crisis. To'ak runs a Shopify powered e-commerce store and the strategy will cover tools such as landing pages, marketing automation, social proof, page load speed optimization and others that help to drive traffic, conversion and repeat purchases. James will share links to qualified tools, a digital marketing strategy template and answer questions about To'ak's experience.